Privacy Policy


This Privacy Policy discloses the privacy practices for Hominum, LLC, an Arizona limited liability
company, d/b/a HOP University (“HOP University,” “we,” “us,” or “our”) and the services offered by HOP University through its website (the
“Website”). HOP University, the provider of the Website, is committed to protecting your privacy online. Please read the
information below to learn the following regarding your use of this Website.
You acknowledge that this Privacy Policy is part of our Website Terms of Use, and by accessing or using our
Website, you agree to be bound by all of its terms and conditions. If you do not agree to these terms, please do not
access or use this Website. In addition, any user who registers with us (each, a “Registered User”) and wishes to
purchase a product or service through our Website, is agreeing to the terms of this Privacy Policy and any
accompanying agreement related to your purchase of our product and services, including without limitation that
certain Subscription Agreement each Registered User will be required to execute prior to purchasing our products
and services. In the event there is a conflict between this Privacy Policy and the Subscription Agreement, the
terms of the Subscription Agreement shall govern and control.
We reserve the right to change this Privacy Policy at any time. Such changes, modifications, additions or
deletions shall be effective immediately upon the posting of such changes on the Website. You acknowledge and
agree that it is your responsibility to review this Website and this Privacy Policy periodically and to be aware of
any modifications. Your continued use of the Website after such modifications will constitute your:
acknowledgment of the modified Privacy Policy; and (b) agreement to abide and be bound by the modified
Privacy Policy.
Types of Information Collected
In order to better provide you with our services, we collect two types of information about our users: Personally
Identifiable Information and Non-personallly Identifiable Information. Our primary goal in collecting information
from you is to provide you with a smooth, efficient, and customized experience while using our Website and the
services incidental thereto.
Personally Identifiable Information: This refers to information that lets us know the specifics of who you are.
When you engage in certain activities on this Website, such as registering for an account, ordering a service, or
sending us feedback, we may ask you to provide certain information about you. It is completely optional for you
to engage in these activities. If you elect to engage in these activities, however, we may ask that you provide us
personal information, such as your first and last name, mailing address (including zip code), email address,
employer, job title and department, telephone and facsimile numbers, personal financial data and other personal
identifying information. When ordering services on the Website, you may be asked to provide a credit card
number. Depending upon the activity, some of the information we ask you to provide is identified as mandatory
and some as voluntary. If you do not provide the mandatory data with respect to a particular activity, you will not
be able to engage in that activity.
Non-personally Identifiable Information: This refers to information that does not by itself identify a specific
individual. We gather certain information about you based upon where you visit on our Website in several ways.
This information may be compiled and analyzed on both a personal and an aggregated basis. This information
may include the Website’s Uniform Resource Locator (“URL”) that you just came from, which URL you next go
to, what browser you are using, and your Internet Protocol (“IP”) address. A URL is the global address of
documents and other resources on the World Wide Web. An IP address is an identifier for a computer or device
on a Transmission Control Protocol/Internet Protocol (“TCP/IP”) network, such as the World Wide Web.
Networks like the Web use the TCP/IP protocol to route information based on the IP address of the destination. In
other words, an IP address is a number that is automatically assigned to your computer whenever you are surfing

the web, allowing web servers to locate and identify your computer. Computers require IP addresses in order for
users to communicate on the Internet.
Collection Methods and Use of Information
We do not collect any Personally Identifiable Information about you unless you voluntarily provide it to us. You
provide certain Personally Identifiable Information to us when you: (a) register for our services and register your
email address with us; (b) send email messages, submit forms or transmit other information by telephone or letter;
(c) submit your credit card or other payment information when ordering and purchasing products and services on
our Website; and (d) utilize and participate in the services offered by HOP University. We may also collect information
from you at other points on our Website that state that such information is being collected.
In addition, we may also collect, or a third party ad server and/or content server may collect, certain
Non-personally Identifiable Information. This information is ultimately stored in the form of store categories, and,
in some cases, specific URLs. We may use your IP address to diagnose problems with our servers, software, to
administer our Website and to gather demographic information. Our third party ad servers will also provide us
with summary, but not individual, reports that will tell us how many ads were presented and clicked upon at our
We will primarily use your Personally Identifiable Information to provide our services to you, as required by our
agreements with you. We will also use Personally Identifiable Information to enhance the operation of our
Website, fill orders, improve our marketing and promotional efforts, statistically analyze Website use, improve
our product and service offerings, and customize our Website’s content, layout, and services. We may use
Personally Identifiable Information to deliver information to you and to contact you regarding administrative
notices. We may also use Personally Identifiable Information to resolve disputes, troubleshoot problems and
enforce our agreements with you, including our Website Terms of Use and this Private Policy.
Release of Information
We do not sell, trade, or rent your Personally Identifiable Information to others. We may provide some of our
services through contractual arrangements with affiliates, services providers, partners and other third parties. We
and our service partners use your Personally Identifiable Information to operate our Website and to deliver their
services. For example, we must release your credit card information to the card-issuing bank to confirm payment
for products and services purchased on this Website and provide order information to third parties that help us
provide customer service.
We will encourage our service partners to adopt and post privacy policies. However, the use of your Personally
Identifiable Information by our service partners is governed by the privacy policies of those service partners, and
is not subject to our control.
Occasionally we may be required by law enforcement or judicial authorities to provide Personally Identifiable
Information to the appropriate governmental authorities. We will disclose Personally Identifiable Information
upon receipt of a court order, subpoena, or to cooperate with a law enforcement investigation. We fully cooperate
with law enforcement agencies in identifying those who use our services for illegal activities. We reserve the right
to report to law enforcement agencies any activities that we in good faith believe to be unlawful.
We may also provide Non-personally Identifiable Information about our customers’ sales, traffic patterns, and
related Website information to third party advertisers, but these statistics do not include any Personally
Identifiable Information.

Updating and Correcting Information
We believe you should have the ability to access and edit the Personally Identifiable Information that you have
provided to us. You may change any of your Personally Identifiable Information in your account online at any
time by linking to your account in accordance with instructions posted elsewhere on this Website. You may also
access and correct your personal information and privacy preferences by writing us at:
Hominum, LLC d/b/a HOP University
765 Asp Avenue, Box #204
Norman, OK 73069
Please include your name, address, and/or email address when you contact us.
We encourage you to promptly update your Personally Identifiable Information if it changes. You may ask to
have the information on your account deleted or removed; however, because we keep track of past transactions,
you cannot delete information associated with past transactions on this Website. In addition, it may be impossible
to completely delete your information without some residual information because of backups.
User Choices on Collection and Use of Information
We may, from time to time, send you emails regarding our products and services. In addition, we may
occasionally send you direct mail about products and services that we feel may be of interest to you. Only HOP University
(or agents working on behalf of HOP University) will send you these direct mailings and only if you indicated that you do
not object to these offers. If you do not want to receive such mailings, simply tell us when you give us your
personal information. Or, at any time you can easily edit your account information to no longer receive such
offers and mailings.
You also have choices with respect to cookies, as described below. By modifying your browser preferences, you
have the choice to accept all cookies, to be notified when a cookie is set, or to reject all cookies. If you choose to
reject all cookies some parts of our Website may not work properly in your case.
Security of Information
At our Website you can be assured that your Personally Identifiable Information is secure, consistent with current
industry standards. The importance of security for all Personally Identifiable Information associated with our user
is of utmost concern to us. Your Personally Identifiable Information is protected in several ways. Access by you
to your Personally Identifiable Information is available through a password and unique customer ID selected by
you. This password is encrypted. We recommend that you do not divulge your password to anyone. In addition,
your Personally Identifiable Information resides on a secure server that only selected HOP University personnel and
contractors have access to via password. We encrypt your Personally Identifiable Information and thereby prevent
unauthorized parties from viewing such information when it is transmitted to us.
Personal information that you provide that is not Personally Identifiable Information also resides on a secure
server and is only accessible via password. Since this information is not accessible from outside HOP University, you will
not be asked to select a password in order to view or modify such information.
In order to most efficiently serve you, credit card transactions and order fulfillment are handled by established
third party banking, processing agents and distribution institutions. They receive the information needed to verify
and authorize your credit card or other payment information and to process and ship your order.
Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be 100%
secure. As a result, while we strive to protect your Personally Identifiable Information, you acknowledge that: (a)

there are security and privacy limitations of the Internet which are beyond our control; (b) the security, integrity
and privacy of any and all information and data exchanged between you and us through this Website cannot be
guaranteed; and (c) any such information and data may be viewed or tampered with in transit by a third party.
When you use our Website we will store cookies on your computer in order to facilitate and customize your use
of our Website. A cookie is a small data text file, which a Website stores on your computer’s hard drive (if your
Web browser permits) that can later be retrieved to identify you to us. Our cookies store randomly assigned user
identification numbers, the country where you are located, and your first name to welcome you back to our
Website. The cookies make your use of the Website easier, make the Website run more smoothly and help us to
maintain a secure Website. You are always free to decline our cookies if your browser permits, but some parts of
our Website may not work properly in that case.
Privacy Policies of Third Party Websites
Except as otherwise discussed in this Privacy Policy, this document only addresses the use and disclosure of
information we collect from you. Other websites accessible through our Website have their own privacy policies
and data collection, use and disclosure practices. Please consult each website’s privacy policy. We are not
responsible for the policies or practices of third parties. We cannot control this collection of information. You
should contact these other websites directly if you have any questions about their use of the information that they
Miscellaneous Privacy Issues
You must be at least 18 years old to have our permission to use this Website. Our policy is that we do not
knowingly collect, use or disclose Personally Identifiable Information about visitors that are under 18 years of
You should also be aware that when Personally Identifiable Information is voluntarily disclosed (i.e. your name,
email address, etc.) to third parties on this Website, that information, along with any information disclosed in your
communication, can be collected and used by third parties and may result in unsolicited messages from third
parties. Such activities are beyond our control and this Privacy Policy does not apply to such information. Any
submissions to public areas on this Website are accepted with the understanding that they are accessible to all
third parties. If you do not want your comments to be viewed by third parties, you are advised not to make any
submissions. Ultimately, you are solely responsible for maintaining the secrecy of your password and/or account
information. Please be careful and responsible whenever you are online.
If you have any questions about this Privacy Policy, the practices of this Website, or your dealings with this
Website, please contact us by sending a letter to:
Hominum, LLC d/b/a HOP University
1614 W Roosevelt St, Unit 108, Phoenix, AZ 85007